Foster stronger bonds between dogs and their humans.
We will achieve our purpose by creating products that are designed with dogs and their humans in mind – not one or the other.
Everyone is part of our pack, no matter your race, nationality, gender, or sexual orientation.
We aren’t afraid to fully be ourselves – no matter how silly or weird we may look.
We don’t take ourselves too seriously and encourage others to do the same.
Bringing people together and fostering digital and physical communities make our tails wag with excitement.
We never see a treat that’s half-eaten, just a treat that’s ready to be scarfed down.